The Challenge.

For over 20 years Milagro Marketing has been invited to produce San José State Universities Chicano Commencement Program. What was once a 2 page Kinko’s program has grown into a 60 page book that documents the graduating students year in review.  The challenge has been staying relevant for so many years in the eyes of a constantly changing demographic.

What we did.

Working closely with an all run student committee, we assisted in managing the content, photo shoot, and layout and design of the 60 page yearbook.  Every year we face the challenge of working with new students goals and objectives.  The process includes setting up and printing of 200 books perfect bind.  Most importantly we make the students look great and create smiles on families as they read the personal bios of their graduating sons and daughters.

Chicano16Bookweb